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We produce the very best performance athletic apparel in the world.
To do this we approach the R+D process in a completely different way to every other brand. We start with a blank canvas and consider the very best fibres for the athlete, based on their activity and the climates involved. We then create bespoke material that we believe becomes the new benchmark in the market.
This approach is a culmination of 25 years’ experience as sportswear designers. It allows us to engineer the ultimate performance product. Our designs are classic, understated and evolve with every iteration.